Tuesday, 28 August 2012

Contemporary Jewellery by the fabulous Shimell & Madden...

The Cuboid Collection...

I came across this beautiful contemporary styled jewellery the other day, designed by artistic mathematical duo designers, Shimell and Madden of London. Their latest collection is called The Cuboid Collection and as you can see, it's based around the simple shape of a 3D cube, with their inspiration being to; capturing simple symbols of dimension and perspective. 

Based in Shoreditch, East London, Shimell and Madden occupy the space where craft, art and fashion intersect. Makers of jewellery and objects, they explore ideas of science and time. Their geometric style has a sense of balanced beauty, defined by its aesthetic precision and sensitivity to material.
Shimell and Madden also create private commission work for people and continuously work with photographers, creating large fashion pieces for photo shoots. With some recent work being showcased in the August 2012 issue of Mayfair Magazine

I myself, particularly love the simple shape and structure of each piece with its parallel lines and clean geometric shapes; they remind me of a modern day art deco inspiration brought into the modern day era through 3D designs.
You can see more of their amazing work at Shimell and Madden with their brand new collection launching before Christmas and an exclusive gold and diamond collection launching early next year. Shimell and Madden also have an exciting new website in the making with plans for customers to be able to purchased items direct from them online.

For now though, The Cuboid Collection is exclusively on sale until 2nd September at The Metric Summer Shop, 94 Columbia Road, London, E2 7QB.

L xox

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